Tag Archives: rss

No one likes to get PUSHED around.

For the majority of my professional life I’ve been signing up for email lists. Whether it be when I make a purchase, or become a fan of a new band…. These email lists were once the “lifeblood” of a brand’s online marketing strategy. The more email addresses you had, the more people you could push [...]

Does email marketing still work?

I’ll give you the short and the long answer… The short answer: No, not really. The long answer: Email marketing used to be THE staple of the web marketers tool box.  Everyone had email.  Everyone used email.  Everyone was reachable via the medium, and things were great.  This went on until about 2 years ago [...]