Tag Archives: Gerd Leonhard



Michael Sloane

No one likes to get PUSHED around.

For the majority of my professional life I’ve been signing up for email lists. Whether it be when I make a purchase, or become a fan of a new band…. These email lists were once the “lifeblood” of a brand’s online marketing strategy. The more email addresses you had, the more people you could push [...]

Michael Sloane

YouTube… oh no you didn’t!

You may have heard that Google owned YouTube is now muting unlicensed audio tracks in user uploaded videos (see an example here).  I can almost understand a static image with a song being broadcast in the background (ALMOST… but not really), what happens with this is taken a step further and the “backing tracks” are [...]

Michael Sloane

Participate, Stay up to date

As with many of you, I continue to form my thoughts on the new paradigm of the internet, and more specifically, the music business. The two entities (technology and music) have been battling one another the better part of my professional career. Technology has brought the discovery of new music into every home, it’s as [...]

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