Tag Archives: content



Michael Sloane

Who are you?

After several years of meeting with clients and discussing their websites, most sites breakdown into one of three categories.
The Billboard Site
There’s the Billboard site, it’s informational, doesn’t really ask you to do anything, but tries to convey information in a concise and direct manner.  Sometimes it will walk you through the ins and outs of [...]

Cory Mabry

Interactive Entertainment

It seems that all we hear about from the media is the terrible state of the current economy and how businesses of all platforms are suffering.  However, as sales within the entertainment industry decline, one outlet continues to show consistent returns over the past few years – the video gaming industry.
What makes video games stand [...]

Taylor Trask

Strategies for sports online

While we work with several music and entertainment clients, I feel its important to address other businesses too.  This week I’m reaching out to the sports folks with 4 ideas for new online revenue.
1.  Virtual Trading Cards
Some of you may have been around during the golden age of sports trading cards, which occurred in the [...]

Taylor Trask

Malcolm is not wrong

Tipping Point author Malcolm Gladwell had a very compelling, well-reasoned review of Chris Anderson’s new book Free.  Click here to read the full review.
I think the main point Malcolm’s trying to make can largely be summed up by this quote:
…This is the kind of error that technological utopians make. They assume that their particular scientific [...]

Taylor Trask

I’m not waiting for you!

Coming…….this summer…….the biggest most awesome movie ever created.  You’ve seen ET.  You’ve seen Jurassic Park.  You’ve seen Slumdog Millionaire.  This is like all of that combined times 100!  That’s right, its coming – just 5 more months of waiting!  Tell your friends and continue to wait in baited anticipation!
What’s that?  You want to see [...]

Michael Sloane

I didn’t hear you…

Today what I have to write is short and sweet. Almost to prove a point as to what I’ve been preaching to clients over the last month.
It’s not necessarily what you have to say… it’s that you’re saying something.
There are a million tricks to get people to what you have to say, but the [...]

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