“brand” is not a dirty word
Posted by Taylor Trask on Jun 10th, 2010
Author Maureen Johnson has an entertaining and interesting rant about “personal brands.” Go check it out here: http://www.maureenjohnsonbooks.com/2010/06/08/manifesto/ Often I meet people who hate using the word “brand” or “personal brand.” They think the term is a load of bollox and is either meaningless or too confining. I think the word does have merit. Sure, [...]
