Tag Archives: Brand Advancement

What Does Your Content Say About Your Brand

I’ve had the privilege of working with over 200 brands in my career.  Their core competencies ranged from outdoor equipment to health care to comedy touring and each had a unique view of how technology could advance their branding.  While working for these clients, I’ve viewed tens of thousands of websites, analyzed their layouts, user interface [...]

Are you confusing your audience?

Gigaom has a fantastic post about the use of the word “beta” (click here to read that story).  This really hit home with me as I have been ranting for 3 years on how the term is over-used and ill-defined.  The same is true for many terms in the tech/media/entertainment world – many used in [...]

We’ll Do It LIVE!!!

It’s been 3 weeks since the infamous “Bill O’Reilly Inside Edition” video leaked. For those of you living under a rock, the pre-1993 video shows a younger O’Reilly bashing a producer as he tapes a segment for Inside Edition (which he hosted prior to joining Fox). You can view the original video here. While this [...]