Managing Partner
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Michael Sloane – is co-founder of Strategic Blend, a creative solutions company based in Nashville, TN and Denver, CO.

In an age where software solutions are moving more and more to the cloud, brands are even more hard-pressed to keep a finger on the pulse of IT solutions. As Strategic Blend began, we saw a growing need; not only for a web presence for every brand, and a means to market that brand to the world, but also to show both emerging and established companies a more effective and productive “world wide web”.

This isn’t your father’s internet. Everything from word processing to social interaction has made its way “online”. Now, more than ever, a company can take advantage of emerging technologies to increase efficiency and bolster the bottom line.

The key is finding a partner to monitor the beast that is technology solutions. To find someone to try it all out, understand it, put it through the unique filter of each brand and make suggestions on what suite of tools works best for your brand. Enter Strategic Blend…. “I couldn’t be more proud of our work, but more importantly, I’m proud of the confidence our clients have shown in us.”

Sloane began his journey as a banker and later a bank consultant, prior to a masters degree in business with the focus on entertainment. Through publishing, management, road management, and label gigs, he learned that the future of the music industry was online. Post MBA, Sloane worked with echomusic prior to and post Ticketmaster acquisition as a Client Manager for roughly 40% of the company’s roster. Moving on from echo, Sloane took a Senior Client Management with Ultrastar Entertainment | MusicToday both wholly owned by Live Nation. It was at that time he got to see, first hand, the famed 360 deals, and further his skills in marketing and client management, before leaving Live Nation to become a founding partner of Strategic Blend.