Over the next few months I’ll be guiding numerous brands in what it means to monetize your web presence.

For many brick and mortar operations, the web presents an opportunity to conduct business 24 hours a day, worldwide.

For instance, if you sell a tangible good in your store.  There is very little to prevent you from marketing the same product to the entire world by utilizing the web.  This is, of course, no revelation.  Thousands of businesses have shopping carts, or utilize eBay, Etsy, amazon or the smörgåsbord of other retailers to help sell products.

But what if your business isn’t in tangible goods.  Many firms provide expertise, training, consulting services.  These type of products are more difficult to bring to customer who is not already a client or customer.  What if these type of organizations were able to peddle their wares to the world just as a retailer?

That time is now.  Content Based Subscription models are the focus of Strategic Blend marketing services in 2010.  If your content has value, whether in a one time sale, or as a subscription based service, we can help you monetize it.

For our entertainment clients, this is an opportunity for you to start a music subscription service, or begin a “fan club” type scenario where fans reach content behind a login.

As we continue to roll out this service, we’ll use the blog to show examples of how this service can be utilized in many aspects of business.

Here’s to a successful 2010!