Brand is not a dirty word
Author Maureen Johnson has an entertaining and interesting rant about "personal brands." Go check it out here: http://www.maureenjohnsonbooks.com/2010/06/08/manifesto/ ...
Using Facebook Effectively: Fans versus Customers
Here at Strategic Blend, we work with a variety of clients across different industries ranging from private businesses to recording artists. Now that Facebook has created...
That tricky "middle ground"
Anyone who knows me well, knows I'm a stickler when it comes to surveys. I distrust anyone who just tosses out survey statistics without providing the context and method...
Email Marketing, why its part of the solution…not THE solution
A well phrased rebuttal to a recent blog entry over at Midem.net The original article can be read here. Below is a comment, emailed to us from a client:
Tribe Building: Old West Style
One of my favorite movies is 3:10 To Yuma starring Christain Bale (always awesome), Russell Crowe (who for once doesn’t annoy me) and Ben Foster (as one of the most...
1,000 Points Of Light
In the midst of a changing market, where the idea of “music product” is always evolving, one thing is becoming more constant – terrible cover art/packag...