Our Blog
Terri Clark to launch new fan club with Strategic Blend
Terri Clark has long had a fan club with a company that is now going out of business. Massive quantities of data have been stored on her old server. Images, Videos, News entries are just the beginning. The thousands of fan club profiles that need to be moved over to a new system seamlessly. Terri [...]
Country Legend launches site with Strategic Blend
Tanya Tucker has relaunched her online presence using a unique strategy. Her intention is to focus on the most recent album, and, in time, release historical content, perhaps via a fanclub. We’re proud to work with Tanya and look forward to serving her web strategy needs in the future.
Malcolm is not wrong
Tipping Point author Malcolm Gladwell had a very compelling, well-reasoned review of Chris Anderson’s new book Free. Click here to read the full review. I think the main point Malcolm’s trying to make can largely be summed up by this quote: …This is the kind of error that technological utopians make. They assume that their [...]
In Online Music Era, Country Fans Lack a Connection
I’m usually not a fan of just re-posting news items for blog posts, however this story was highly compelling. Country music has enjoyed a precarious relationship with its fans, one built up and specialized over the last 30 years. What happens, then, when your fans refuse to adpot to the same new business models labels [...]
Financial Psychologists launch Strategic Blend site
Every firm, at some point, is presented with a challenge. How do you merge multiple objectives, sites marketing different products, and a plethora of styles, looks, feels, etc? When you reach this impass, you come to Strategic Blend, you give us your creative direction, and we take care of your digital presence from soup to [...]
Rent or Own
We’ve been talking to potential clients for the last few weeks. People who thought they had a fail safe solution in their web solution. A long standing company, that they’d seen grow from a small organization to a very large one. For the most part they’d felt secure in their site standing the test of [...]
