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Michael Sloane

YouTube… oh no you didn’t!

You may have heard that Google owned YouTube is now muting unlicensed audio tracks in user uploaded videos (see an example here).  I can almost understand a static image with a song being broadcast in the background (ALMOST… but not really), what happens with this is taken a step further and the “backing tracks” are [...]

Taylor Trask

Does email marketing still work?

I’ll give you the short and the long answer… The short answer: No, not really. The long answer: Email marketing used to be THE staple of the web marketers tool box.  Everyone had email.  Everyone used email.  Everyone was reachable via the medium, and things were great.  This went on until about 2 years ago [...]

Taylor Trask

Issuu lets you create beautiful, functional online publications

In a meeting last week I was compelled to bring up Issuu, a service which emerged last year.  So few people know about Issuu that I thought it useful to explain and review it here. According to their “about” page Issuu turns your documents into beautiful online publications. Publish to an audience of millions and [...]

Michael Sloane

The fight for Video

I take serious exception to this article describing, initially, the pains of MTV in the 90’s not paying for use of promotional music / videos from small artists (they only paid him a dollar for use), and comparing this activity with the YouTube model of today. A direct quote: “Usually TV shows pay good money [...]

Michael Sloane

My *&#@!’n Boss

Happy 2009. Hope everyone enjoyed a few days off. Strategic Blend took the time away from the breakneck day to day to do two solid days of planning. We’re extremely excited about our first FULL year out of the gates, and we’re sure our clients will be pleased with the results. Our meetings proved painful, [...]

Taylor Trask

We are what we read & watch…

Happy 2009 boys and girls!  After some much needed rest and strategizin’, the Blend is back and so is this blog.  We got into a nice little groove in December and plan to continue that throughout this year – a lot to talk about, much to consider and a ton of bullshit to break through. [...]

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